Google Nexus back to HTC – iks-media

 For the release of its new 9-inch tablet Google chose the Taiwan company, reports Wall Street Journal.
 
  

 Recall, Nexus 10, the previous model of the tablet from Google, produced Samsung. According to WSJ, citing informed sources, the idea of ​​a new partnership has been viewed in Google since last year, HTC and engineers in recent months there have been numerous in the complex Googleplex in Mountain View (Calif.) To work on the project. Neither Google, nor HTC did not comment on this information.
 

 The choice may seem surprising, says WSJ, as HTC do not have much experience with tablets, the company now focuses almost exclusively on smartphones. However, the decision to change the manufacturer responsible long-term philosophy of Google – creating a broad partner base. Google loves to change partners from device to device, to avoid monopoly of one producer told WSJ source familiar with the situation. And the Samsung Internet company has long been wary, fearing its excessive gain in the ecosystem Android.
 

 For HTC, on the one hand, it is also rather sharp change in strategy: after unsuccessful sales model Flyer in 2011, company executives gave a vow not to return to the plates, unless by that appears serious reasons. On the other hand, the flagship HTC smartphones on the platform Android – One M7 (2013) and One M8 (2014) – were very well received by the market, and many observers have called one and the other models of the best Android-smartphone of the year. According to Wall Street Journal, is a positive reaction of customers has convinced Google to re-engage with the Taiwanese manufacturer. In the end, it was released for the HTC Google in 2010, its first smartphone Nexus One.
 

 For HTC it may be a good chance to gain a foothold in a new market segments, because the company is losing ground in the smartphone market. Probably, she hopes to repeat the success of Asus, which arrived in 2012 grew by double digits through selling tablet Nexus 7.
 

 9 Nexus tablet is expected to market in the fall, probably in October. Earlier in the press reported that it will be built on a processor Nvidia Tegra K1. On that basis, analysts suggest that the new gadget will be closer to the high-end model Nexus 10 than to budget Nexus 7. Moreover, writes The Verge, reasonable to assume that the new product will be presented along with a full public release Android L – mobile OS Google, first announced in June. One of the features of Android L – significant visual redesign of the operating system, and a tablet with a powerful processor just successfully demonstrate its capabilities in all its glory.
 

  According to the materials of foreign sources