Saturday, February 20, 2016

Google wants to single-handedly produce Nexus-smartphones – BBC News

The following “reference” Google Android-devices that go under the Nexus brand, can be developed without the participation of other companies, such as LG, Huawei, Samsung and HTC. According to sources familiar with the site The Information, online searcher wants to choose Apple tactics, taking control of the entire production chain -., From design “iron” to software

About Google plans to start an independent development of the Nexus-device notified colleagues and partners CEO Sundar Pichai, said the publication. Approach “in the style of Apple” means that Google will attract supply components (photoelectric sensors, memory modules, screens, etc.) from the assembly and charge one of the partners, with the final product will not be applied to another manufacturer’s logo.

So, Google wants to send Nexus-gadgets along the way the Pixel, his other “premium” brand of devices that it produces and, in fact, produces its own, without the help of partners. Recall that in the development of new “model” Android-smartphone – Nexus 5X and Nexus 6P – search engine helped LG and Huawei. Nevertheless, writes The Information, the company allegedly left disappointed by the fact that these models cost is too expensive and not sold through operators.

When can leave the first smartphones and tablets “100% Google”, is unknown. Possibly, this occurs in 2017, as Nexus-release devices this year, according to the site, wants to take the HTC

Source:. The Information

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